Artcrush Agency launched itself during Art Basel Miami 2023 by signing its first major campaign with Amouage, the luxury perfume brand from Oman.

What could be more original than having an advertising campaign on a boat that tours the city during one of the world's largest art fairs? Under the spotlight, the boat appeared at all the most important events of the week such as Scope, Untitled Art, Ink Miami, and even in front of the design museum.

A dedicated team was on-site to ensure quality reporting, drone shots, and shots from the beach.